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Tech partnership puts QUT students on path to success

QUT students will be put on the path to a career in one of the fastest growing areas in the technology sector thanks to a new industry partnership.

The Australian arm of leading multinational information technology company Fujitsu has partnered with QUT to develop a subject on Customer Relationship Management (CRM) Systems – an increasingly key area focusing on organisations managing and improving relationships with customers.

As part of the agreement, Fujitsu Australia will also offer 10 scholarships to QUT undergraduates studying the CRM course at QUT.

CRM systems help companies organise, automate and synchronise services and data to better connect with customers and individuals. Various organisations use CRM for everything from personalised promotional emails and loyalty programs to healthcare centres with databases of patients.

Associate Professor Darshana Sedera, from QUT's Science and Engineering Faculty, said the subject would be offered to final year undergraduate IT students.

"The subject has been jointly designed by experts from Fujitsu and QUT so we can be confident our students will be learning the latest skills required by industry," he said.

"Students who complete this course will have a great chance to forge careers in this rapidly-growing technology segment."

Les Davey, Fujitsu Australia's Vice President of Business and Application Services, said the company is experiencing substantial demand for CRM system skills and anticipated a continued increase in roles including CRM business consultants and analysts.

"In Australia we are seeing a strong demand for CRM systems knowledge from various sectors including several on-going government projects, having deep business knowledge available on-shore and familiar with local conditions is critical to rapidly understanding and solving challenges and harnessing opportunities," he said.

"Students who successfully complete the course will enhance their career opportunities and be seen as highly employable by industry, whilst providing a financially attractive local service."

The first CRM Systems course was delivered in 2014 and it will be offered in semesters one and two this year.

More information.

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