RS Components appoints new regional VP

RS Components has appointed Frank Lee as regional vice president, Asia Pacific, who will lead and advance the strategic growth initiatives for RS in Asia Pacific.

Based in Hong Kong, Lee will be responsible for defining and implementing the strategic direction and growth strategy across Asia Pacific. He will lead the region to drive business development by strengthening the company’s value proposition, driving further improvement in customer satisfaction, sales effectiveness and operational excellence, and developing the RS brand to reach a large base of industrial and electronics customers.

“Frank brings with him more than 30 years of experience from the engineering, technology, service and distribution sectors with a track record of delivering strong performance in Asia Pacific. In view of the changing market dynamics and the exciting opportunities in the region, Frank will lead the business as the team continues to translate our vision into actions to drive value for our customers and suppliers via technological innovation and excellent services, based on the solid foundation we have built in the region,” said Marianne Culver, President of RS.

“It is an exciting time to join RS. With our ambition to create value for our customers, I look forward to leading the team as we embark on our journey for the next chapter of innovation and accelerated growth in the region,” said Lee.

Prior to joining RS, Lee was the CEO of ISS in China. He spearheaded the development of a new strategic direction for the organisation and built a leadership team to deliver its new ambitions. Prior to that, he held various senior executive positions in Rexel, Ingersoll Rand, Siemens and the ABB Group.