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MSP program for power and cooling

Schneider Electric has launched its dedicated power and cooling managed services practice for partners, expanding on the existing APC Global Channel Partner Program. Aimed at assisting partners in evolving their business to meet growing customer demands and adjusting to changing market influences, this program includes technical enhancements, dedicated support, enablement, incentives specific to managed service providers (MSPs) and an overall improved partner experience.

“The modern IT partner is rapidly evolving and shifting focus from hardware sales to a more concentrated emphasis on service-oriented, recurring revenue streams,” said Rob McKernan, the company’s Senior Vice President in Global IT Channels.

“Through the integration and optimisation of our connected offers, and the refocus of our sales and support teams to address the MSP business model, we are creating a community of practice which speaks to and shows MSPs how to increase top line revenue and decrease operational costs by adding power and cooling to their managed services portfolio.”

According to Muralee Kanagaratnam, the company’s Pacific Zone General Manager in Channel and Alliances, the new program is designed with increased profitability for partners at its core.

“Incremental revenue, opportunity registration, enhanced support and access to better tools and resources are some of the incentives that aim to help them achieve profitability,” said Kanagaratnam.

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