IFS has appointed Charles Rignall as Sales Director for Australia and New Zealand.
The appointment follows that of Rob Stummer as Managing Director in May, and is part of this Global Enterprise Applications company’s corporate strategy to further its investment in the Asia Pacific region. IFS has an established a customer base in Australia and New Zealand in the manufacturing, asset management, aviation and defence markets. Customers include: Jet Turbine Services, a joint venture between Qantas Airways and Lufthansa Technik; Globus, a leader in the food packaging industry; and Siemens Transport.
Rignall is tasked with developing and executing a new sales strategy and increasing brand awareness of IFS in Australia and New Zealand. He will work with Stummer to develop innovative go-to-market strategies and drive sales through market analysis and segmentation.
Prior to IFS, Rignall was Southern Region Sales Manager for global business process management software company IDS Scheer Australia Pty Ltd, with responsibility for Victoria, Tasmania, South Australia and Western Australia.
“IFS has a significant customer base worldwide but the Australian and New Zealand markets remain largely untapped. I’m looking forward to communicating the benefits of the IFS offering such as superior agility and lower total cost of ownership to drive sales in the region,” said Rignall.
“We are very pleased to welcome Charles to the team. He has over 30 years of enterprise sales and management experience and is highly regarded by other key players in the ANZ IT industry. I look forward to working with him as we increase market share and further establish IFS as a leader in global enterprise applications in this region,” said Stummer.
In addition to building a sales team in Australia and New Zealand, Rignall will identify companies to partner with, enabling IFS to leverage its global experience.
Rignall has also held senior sales, marketing and business development positions at Staffware, IBM, Hitachi Data Systems and Atlantic Computer Systems (both in Australia and the USA).