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Data reveals one in three businesses would switch to electric vehicles to improve brand image

New survey data reveals that more than one-third of Australian SMEs would choose to invest in electric vehicles to meet customer or employee expectations – 30 per cent would make the switch to increase brand credibility. 

The survey included the participation of an independent panel of 202 business owners, decision-makers, and business loan comparison site Small Business Loans Australia.

Founder and managing director of Small Business Loans Australia, Alon Rajic, said Australian businesses are ready to make the switch to electric vehicles.

“While each state has their own needs and goals, it is evident that businesses are ready to make the switch to electric vehicles for several reasons,” he said.

“In an economic climate where businesses are striving to gain new customers and retain current staff, as well as bearing a corporate social responsibility around sustainability, investing in electric vehicles is an effective way to achieve those goals.”

New data also reveals that almost three-quarters of businesses believe purchasing electric vehicles over petrol cars will help alleviate the current climate crisis.

44 per cent of business owners expect the switch will have a small impact – 27 per cent believing there would be a significant impact in the reduction of emissions.

At a state level, the research found business owners in NSW hold the greatest belief that electric vehicles will contribute to combatting the climate crisis at 78 per cent.

Rajic says that the research shows businesses believe electric vehicles will contribute towards a climate change solution.

“Our research shows most businesses surveyed believe electric vehicles will contribute towards a climate change solution,” he said.

“Businesses should consider making the switch to electric vehicles for their company fleets and encourage employees to do the same through novated leasing and other purchase avenues.”

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