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Belden creates new dedicated Australian automation business

Industrial signal transmission company Belden Australia has created a new automation division designed to provide greater support to its distribution partners for its Hirschmann Automation and Control GmbH and Lumberg Automation brands.

Both based in Europe, Hirschmann and Lumberg are global industrial automation suppliers and have been part of the Belden group since 2007.

The new Belden Automation division in Australia will be headed by Adam Callender. The Belden Automation division is now part of Belden’s South Pacific business, which is based here in Australia.

“With locally trained staff and comprehensive and knowledgeable support from these well known global entities, we will be able to better service Australian and New Zealand customers,” Callender said.

“Local distributors, Soanar, Daanet and Balluff-Leuze will continue to deliver industrial automation solutions to engineers who want intelligent networking of control systems for industries as diverse as food processing, automotive and materials handling and assembly.

“Hirschmann and Lumberg products are a great complement to Belden’s offering,” said Mr Callender. “With these three leading and highly innovative brands coming together, businesses now have access to an extensive and highly specialised product portfolio that delivers the signal transmission tools needed at the information, control and field levels.”

The Lumberg brand offers complete wiring solutions for mechanical engineering and production systems. This includes connectors, sensors, actuators and wiring components for all areas of industrial automation technology.

The option of using the products directly in the field, even under rough environmental conditions, remains a significant product characteristic, says Belden.

Hirschmann is a manufacturer of industrial network solutions based on industrial ethernet and specialises in connector applications, electronic control systems, accessories and unified management software.

Its product range extends from network components and fibre interfaces for different bus systems through electrical actuator and sensor connectors to systems for load indication and load moment limitation for cranes and various other mobile applications.

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